A channel ad in which a person featuring as a volley ball player abruptly opening the zip of his trousers to exhibit V –Star Valero underwear is objectionable and hence it should be banned immediately. Likewise is the advertisement of same company’s product V-star Vanessa brassier where a woman appearing with obnoxious gestures impressing that she is ready to get conceived from the person she talks about ‘butterfly’. I wonder these advertisements are from a company that is owned Kochauseph Chittalappally, a man known for noble gestures such as donating kidney for a good cause.
The advertisers as well as the channels airing the ads have violated requirements of the Cable Television Networks Rules. The frequent airing of obscene scenes as ads is culpable. The channels, especially the Malayalam ones never care the responsiveness of the viewers.
So, my request is, all these repulsive ads should be banned and channels violating the Networks Rules should be punished. And those in the Board censoring channel programmes should be replaced by men of morals.
K A Solaman
Deccan Chronicle Published, dated 24-8-11
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